With competition to capture market-share becoming increasingly fierce, the impact and appeal of the packaging has never been more important. The partnership of a glass bottle with an attractive label has always been popular, but in recent years it has taken on a whole new meaning, with some stunning effects.
Origin
Unknown
Journal Title
Int Bottler & Packer April 1997 22, 24, 26, 28, 30, 32-34
Sector
Container glass
Class
C 1037