Verallia has announced it is promoting a campaign that gives bonuses of $0.7 per 1kg of bottles brought back by the consumer. The accumulated value can be used in a household shop to buy new glass products. According to the company, all material collected will be sent for recycling and to produce new glass products. Verallia's employees first announced the idea in 2009, with a proposal to bring glass bottles and jars from home and exchange it for bonuses that entitle them to buy glass products in the household store next to the factory. "Due to the large membership of employees, we decided from March 2012 to extend the project for the entire population, with the intention of encouraging the process of glass recycling, raising awareness of the importance of separating the material and showing the method only has advantages," said the company.
