Swarovski has unveiled its much anticipated debut fragrance, Aura by Swarovski. The fragrance, developed with the Clarins Fragrance Group, is the first scent to launch following the licensing agreement between the two groups in 2008. The fragrance is described as an "incandescent fruity floral" which is centred around a prism of energy composed of amber, benzoid and white musk. Lychee and rose add a fruity element. The bottle is composed of a glass flacon housing the pink juice and an outer metal sheath, the top of which is adorned with a single faceted asymmetrical Swarovski crystal. A perfumed body cream, deodorant spray, body lotion and shower gel will also launch alongside the fragrance, as well as three beauty products, housed in jewelled pendants and adorned with Swarovski Elements crystals. The Make-up Jewels, are a new segment for the brand and comprise two lipglosses and a shimmering balm, all containing micronised Swarovski crystals and Crystal Shine iridescent pearls to add luminosity to the lips and skin.
