Printed packaging could be changed forever because Sherwood Technology has developed a system that removes the need for the application of variable-data print-and-apply labels by incorporating a laser responsive coating or `virtual label' into packaging materials. For packaging suppliers & printers this creates the potential for added value, increased sales, larger market share, & product differentiation as well as considerable cost reduction & productivity gains for customers. DataLase is a non-toxic, environmentally friendly ink, coating or additive that produces a positive image when marked by a low power CO2 laser. The ink, coating undergoes a simple chemical colour change that creates an image that is stable & has high contrast. For more information please see: www.pack-plus.co.uk 24/01/05
