[Russia] Glass Packaging: A Premium Indicator

With Russia's beer market shrinking, it has become ever more important for manufacturers to stand out among the competition. Events in 2011 had an outsized impact on the Russian beer industry, with the new state law recognising the beverage as an alcoholic drink and placing limitations on the products' advertisement, distribution and consumption. This article provides a brief overview of recent developments in the Russian beer market, and looks at new trends in packaging design.