It is often difficult to measure precisely how changing a component in the hot end ware handling set-up affects overall production costs. Improved ware handling can be seen as bottles are better aligned, more stable and more accurately moved into the lehr. However, assigning a finite number ot the visible improvement can be difficult. Many years of testing have confirmed that FortiPhy coated plates have a positive impact on production costs. This can be seen in the much longer service life that the plates provide over stainless steel and other plate types with standard coatings. This article describes how the installation of specially coated ware transfer plates resuted in measurable cost savings for USA-based Gallo Glass.