Rockware Glass has developed a bottle for a makeover of the britvic range of juices and mixers for a move from returnable to recyclable glass bottles. Britvic is changing over both its own and pepsi brands, mirroring the trend in premium packed lagers and spirits, in 2008. It says the new look had to reflect premium spirit branding cues.
Origin
Unknown
Journal Title
Packaging Today April 2007 18
Sector
Container glass
Class
C 3352