For years the industry has suffered from imitation products. What initially seemed harmless, only causing economic damage to the fashion product or luxury item sector has now become far more widespread. The phenomenon affects food/beverages, pharmaceuticals, perfumes & cosmetics, to name but a few. interpack, held in Düsseldorf from April 21st to 27th, has an exhibitor base that covers everything about packaging, including the increasingly important topics of authenticity and brand protection - for packaging is a key component to safeguarding product authenticity. Using a variety of technical "tricks" packaging manufacturers have virtually built up a "firewall" against counterfeiters in the past. For this reason, security measures are extremely topical.
