This Recycle Week a new online guide to best practice in household glass recycling has been launched - giving waste and recycling personnel the latest information, guidance and best practice for consumer communications to increase quality and quantity of household glass recycling.
The initiative is a joint partnership between Recycle Now (the campaign to drive positive change in recycling behavior, run by resource efficiency charity WRAP) and Friends of Glass (the European consumer forum, run by British Glass in the UK, that promotes the benefits of glass packaging for health, taste and the environment).
Rebecca Cocking, British Glass head of container affairs commented:
“Most of glass packaging is consumed in the home, so encouraging householders to always recycle all of their bottles and jars is really important, whether that’s at the kerbside or at glass banks. This new guide gives relevant, up to date information about glass recycling in one place so those charged with creating consumer communications campaigns aimed at increasing recycling, have all they need at their fingertips.”
Alice Harlock, spokesperson for Recycle Now commented:
“This new glass recycling guide is part of Recycle Now’s ongoing strategy to provide local authorities with the resources they need to keep raising the bar on household recycling. Increasing glass packaging recycling is an important element in helping the UK achieve the Government’s target of a 50% recycling rate by 2020.”
The Glass Recycling Resource Guide includes useful up to date facts and figures, guidance and templates, frequently asked questions, links to video content and other resources.
Friends of Glass is an influential European consumer forum active in 11 countries that supports and promotes the right of consumers everywhere to choose food and drink products in glass packaging. It unites all those who believe glass is the clear choice for taste preservation, personal health and the environment. It has a growing voice with over 100,000 supporters and over 80,000 followers on social media. It's activities in the UK are coordinated by British Glass.
WRAP (Waste Resources and Action Plan) is a charity that works with businesses, individuals and communities to achieve a circular economy through helping them reduce waste, develop sustainable products and use resources in an efficient way.More information on all of WRAP's programmes can be found on www.wrap.org.uk
Recycle Now is a campaign to encourage people in England to recycle more things more often from all around the home. For more information on the Recycle Week campaign visit www.recyclenow.com